Clear performance strategy, practical support, and training that sticks.
Whether you need an audit, a plan, extra hands, or upskilling for your team, I’m about clarity, momentum, and commercial thinking.
Ways we can work together
Pick what you need right now. We can always evolve it later.
Account audit + quick wins
A deep dive into what’s happening, what’s broken, and what to do next, without the overwhelm.
- Google Ads / Meta / LinkedIn reviews
- Structure, tracking, creative & targeting checks
- Prioritised action plan
Strategy & planning
Clear goals, smart channel choices, testing plans, and measurement that tells the truth.
- Channel & budget planning
- Full‑funnel thinking (without fluff)
- Dashboards that people actually use
In‑house workshops
Practical sessions for teams and agencies who want to sharpen their skills and work smarter.
- Paid search & paid social fundamentals
- Advanced optimisation & testing
- Stakeholder confidence & clarity
What you can expect from me
- Direct, kind communication
- No jargon for the sake of it
- Commercial decisions, explained clearly
- Respect for your time (and your budget)
I’m Brighton‑based, work with teams UK‑wide (and beyond), and I’m happy to collaborate with in‑house teams or agencies.
Quick note on availability
I’m currently not taking on new client work. Right now I’m focusing on speaking opportunities only. If you’re not sure what you need, tell me what you’re planning and I’ll point you in the right direction.
Email: hello@farahradford.com